Start your review of the birth of korean cool how one nation is conquering the world through pop culture write a review jul 16 2014 amar pai rated it it was ok. But journalist euny hongs the birth of korean cool is that familiar tales obverse at age 12 the chicago born american moved with her parents back to the south korea of their birth and like the displaced hong herself the korea of 1985 grew up fast it became in short order the nation of samsung of newly wealthy executives and now hong contends it has become the crown prince of asian pop culture. The birth of korean cool how one nation is conquering the world through pop culture user review kirkus a funny iconoclastic korean american journalist and author turns her skewering lens on her. The birth of korean cool how one nation is conquering the world through pop culture responsibility euny hong edition first edition korean cool how one nation is conquering the world through pop culture isbn 9781250045119 pbk 1250045118 pbk 9781250045126 ebk